My name is Wouter de Bres. I am a psychologist turned product designer from the Netherlands. I believe simplicity is the key to great user experiences. I love building digital products, design systems and design teams. Currently I am leading the product design team at Degreed, a company that helps you build and measure your skills.
I discovered my background in both psychology and design gives me a unique perspective on product design. After some blog posts about product design psychology, I decided to bundle my thoughts and blog posts in a online book. This is currently a work in progress. Read more
MyTaxi asked me to help them improve the user experience of their already very successful iPhone app. After assessing the current app we decided that the app needed a simpler and more focussed approach; this meant hard decisions had to be made to leave things out. Together with the MyTaxi product team I created a new user flow and wireframes for every screen for their new app. Read more
De Volkskrant hired me to explore the possibilities for news publishing in the digital age. Together with the chief digital of this Dutch national newspaper I created several concepts to show the different directions they could take. The main focus was to show that less is more and that people are willing to pay for news when done right. Read more